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        <title>Latest Blog Entries | Fanscape</title>
        <link>http://www.fanscape.com/</link>
        <description>The latest blog articles</description>
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        <pubDate>Tue, 07 Feb 2012 08:01:00 GMT</pubDate>
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        	<title>5 Brand Benefits of Twitter Brand Pages</title>
            <link>http://www.fanscape.com/blog/5_Brand_Benefits_of_Twitter_Brand_Pages/</link>
        	<description>Recently, our main man in Dallas, Tom Edwards, wrote a fantastic blog post about Twitter building pages specifically for brands. Really relevant and cool information here about brands and the future of the Twitterverse. Check it out! </description>
        	<pubDate>Fri, 16 Dec 2011 00:00:00 GMT</pubDate>
            <guid>http://www.fanscape.com/blog/5_Brand_Benefits_of_Twitter_Brand_Pages/</guid>
           	<author>admin@fanscape.com (Tom Edwards)</author>                                    <category domain="http://www.fanscape.com/blog/category/News/">News</category>
                        
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        	<title>Fanscape &amp; GameStop Win WOMMY</title>
            <link>http://www.fanscape.com/blog/Fanscape_GameStop_Win_WOMMY/</link>
        	<description>Fanscape celebrates the win of the Customer Relationship Management  (CRM) Award at this year&#039;s WOMMY Awards for our work with GameStop.   Together Fanscape and GameStop fostered one of the most active and  postiive communities on the web.  The WOMMY Awards are presented  annually in Las Vegas by the Word of Mouth Marketing Association  (WOMMA).
See Press Release HERE.</description>
        	<pubDate>Fri, 18 Nov 2011 00:00:00 GMT</pubDate>
            <guid>http://www.fanscape.com/blog/Fanscape_GameStop_Win_WOMMY/</guid>
           	<author>admin@fanscape.com (Fanscape)</author>                                    <category domain="http://www.fanscape.com/blog/category/News/">News</category>
                        
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        	<title>Fanscape December 2011 Newsletter</title>
            <link>http://www.fanscape.com/blog/Fanscape_December_2011_Newsletter/</link>
        	<description>Check out our latest Industry Newsletter</description>
        	<pubDate>Thu, 10 Nov 2011 00:00:00 GMT</pubDate>
            <guid>http://www.fanscape.com/blog/Fanscape_December_2011_Newsletter/</guid>
           	<author>admin@fanscape.com (Fanscape)</author>                                    <category domain="http://www.fanscape.com/blog/category/News/">News</category>
                        
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        	<title>GameStop Ranked #1</title>
            <link>http://www.fanscape.com/blog/GameStop_Ranked_1/</link>
        	<description>GameStop is number one in Social Commerce IQ on Facebook among 200 major retailers, according to a new report, “Social Commerce IQ: Retail,” from social commerce technology company 8thBridge, Inc. GameStop surpassed retailers such as Victoria’s Secret and Walmart.The Social Commerce IQ was determined by reach, engagement and integration of social shopping into retailers’ Facebook pages and e-commerce...</description>
        	<pubDate>Sat, 24 Sep 2011 00:00:00 GMT</pubDate>
            <guid>http://www.fanscape.com/blog/GameStop_Ranked_1/</guid>
           	<author>admin@fanscape.com (Fanscape)</author>                                    <category domain="http://www.fanscape.com/blog/category/News/">News</category>
                        
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        	<title>I&#039;m a Brand, What Should I Do?</title>
            <link>http://www.fanscape.com/blog/Im_a_Brand_What_Should_I_Do/</link>
        	<description>I just wrote a quick thought down and gave it to The Marketing Arm agency&#039;s Share Blog.  Check out their blog HERE and I&#039;ve pasted it in below as well...






Me



Q: You blogged recently about the importance of answering the “Why do I care?” question when developing social media campaigns. What are some examples of brands doing a good job of providing their customers with something of...</description>
        	<pubDate>Mon, 13 Jun 2011 00:00:00 GMT</pubDate>
            <guid>http://www.fanscape.com/blog/Im_a_Brand_What_Should_I_Do/</guid>
           	<author>admin@fanscape.com (Larry Weintraub)</author>                                    <category domain="http://www.fanscape.com/blog/category/News/">News</category>
                        
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        	<title>Fanscape May 2011 Newsletter</title>
            <link>http://www.fanscape.com/blog/Fanscape_May_2011_Newsletter/</link>
        	<description>Check out our latest Industry Newsletter.</description>
        	<pubDate>Thu, 26 May 2011 00:00:00 GMT</pubDate>
            <guid>http://www.fanscape.com/blog/Fanscape_May_2011_Newsletter/</guid>
           	<author>admin@fanscape.com (Fanscape)</author>                                    <category domain="http://www.fanscape.com/blog/category/News/">News</category>
                        
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        	<title>Random Acts of Kindness</title>
            <link>http://www.fanscape.com/blog/Random_Acts_of_Kindness/</link>
        	<description>
There has been an increasing trend in social media marketing – brands  monitoring conversations on social media platforms and then surprising  consumers with unexpected gifts.  Trendwatching.com recently referred to  the trend as “Random Acts of Kindness (R.A.K.)” and called it one of  the 11 “Crucial Consumer Trends for 2011.”  It’s no surprise then that  brands have jumped on the strategy and...</description>
        	<pubDate>Tue, 24 May 2011 00:00:00 GMT</pubDate>
            <guid>http://www.fanscape.com/blog/Random_Acts_of_Kindness/</guid>
           	<author>admin@fanscape.com (Fanscape)</author>                                    <category domain="http://www.fanscape.com/blog/category/News/">News</category>
                        
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        	<title>Fanscape Industry Newsletter</title>
            <link>http://www.fanscape.com/blog/Fanscape_Industry_Newsletter_2/</link>
        	<description>Check out our most recent newsletter.
 
 
 </description>
        	<pubDate>Thu, 21 Apr 2011 00:00:00 GMT</pubDate>
            <guid>http://www.fanscape.com/blog/Fanscape_Industry_Newsletter_2/</guid>
           	<author>admin@fanscape.com (Fanscape)</author>                                    <category domain="http://www.fanscape.com/blog/category/News/">News</category>
                        
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