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M&M's
M&M’S® has been producing colorful chocolate fun for Americans since 1941 and along with their parent company Mars North America, has been a primary sponsor of NASCAR's premier racing division for 16 years .
For the past several years, Fanscape has helped activate M&M's sponsorship of NASCAR and the star driver Kyle Busch by getting people to engage with their social media properties and enlisting fans to participate in the M&M sponsored World's Most Colorful Fan contest.
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